THREE IDEAS · ONE CONVERSATION

A few things
worth exploring.

A team around the work. A clearer client story.
Creative tools built for the venue.

I’ve brought these together so we can look at the work,
see where it fits, and decide what is useful.

ANC control room with a wall of venue display monitors
BUILT AROUND THE WORK

From the people behind it.
To the experience in front of them.

ANC / 01—03

THE IDEAS

Explore one at a time.

PROPOSED PARTNERSHIPIDEA 01 / 03

ANC LABS

Put a team around
the work.

A small external team I lead, working alongside ANC to look after the platforms, improve the workflows, and support the people using them.

WHY IT MATTERS

There’s a team to carry the work forward after the initial delivery.

Explore ANC Labs
DIRECTIONANC sets the priorities
ANCLABS

A small team, led by Ahmad

01Operate
02Improve
03Support

PROPOSED MODEL · RESPONSIBILITIES AGREED TOGETHER

01

Platform continuity

Support the CRM, proposals and service workflows as the team uses them.

02

Useful improvements

Take a real use case, agree the change and follow it through with its users.

03

Clear ownership

Work with ANC and Charlie to agree responsibilities, coverage and priorities.

A USEFUL FIRST CONVERSATION

Which workflows need ongoing ownership once the migration is complete?

What this includes

This is a proposed arrangement. Existing commitments stay under the current agreement. Any creative production through a separate Studio would have its own deliverables and terms.

01 / 03 — ANC Labs

EXAMPLES OF THE WORK

Here’s what that
can look like.

Two ways to make the idea tangible: a finished sponsor film, and an interactive 3D showroom where the venue experience can be explored.

Real work to point to while discussing what we could produce next.

Kumho Tire / MLB signage showcase

COMPLETED REFERENCE · 04:00

01 / THE STORY

Make the footage useful.

Shape the venue material into a film a client can follow.

02 / THE SPONSOR

Show the brand in context.

Bring the placements and the game-day environment into the same story.

03 / THE DELIVERY

Give the work a home.

A finished film and a shareable showcase with team chapters.

LIVE INTERACTIVE EXAMPLE

ANC 3D
Venue Showroom

Preview creative across a venue’s screens. Choose display zones, compare audience views, and present the design in an interactive showroom.

  • See it from the stands, field or suite
  • Preview content on the venue screens
  • Walk through the idea with the client
Open the 3D showroom

Illustrative venue models · Opens in a new tab

THE AGENCY OPPORTUNITY

Build on work like this with agreed creative projects: sponsor showcases, venue films and presentation assets.

HOW THEY CONNECT

Each has a job.
They can work together.

Labs is the team behind the work. Presentations brings it to the client. Venue creative brings the story onto the screens.

A starting point for the conversation. We can choose one useful next step.